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Business Analytics (BA) and its related terms such as Business Intelligence, Big Data, Data Mining,Data Science, etc. have become a powerful tool for growth in the 21st Century. McKinsey predicts that by 2018, there will be a 50% gap in the supply of data scientists versus demand. Which clearly means that the demand for data scientists and Business Analysts is increasing at a breakneck speed.

It is “the extensive use of data, statistical and quantitative analysis, explanatory and predictive models, and fact-based management to drive decisions and actions.”


Candidates who have passed the three year B.Com/BBA degree Examination of Bangalore University or any other recognised university considered as equivalent thereto, provided they have obtained not less than 50% (45% for SC/ST/CATEGORY-I candidates) marks in the aggregate in commerce subjects.

Course Content

Beginners Level in Data Analytics:

  • Introduction to Business Analytics and Decision Making
  • The Science of Data-Driven Decision Making
  • Data Exploration
  • Data Pre-processing & Imputation
  • Introduction to R Platform
  • Data Visualization using R
  • Measuring and modelling uncertainty
  • Statistical Inference
  • Unsupervised Learning Algorithms

Intermediate Level in Data Analytics

  • Advanced Forecasting
  • Dimension Reduction Techniques
  • Regularized Regression Techniquen
  • Ensemble Learning Techniques
  • Stochastic Models

Advanced Business Analytics

  • Introduction to Big Data Analytics
  • Text Analytics
  • Advanced Supervised Learning Algorithms
  • Artificial Intelligence
  • Deep Learning
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